Visual data intelligence

In today’s world, managers and public employees need to make the right decisions based on real-time information, Fast.

Immersive data employs state-of-the-art technologies like lightning-fast GPU databases, cloud and edge computing, machine learning and extended reality visualization. This unique combination empowers customers to turn large and streaming data sets into meaningful visuals within an intelligent business logic.


Unique Data Drilling Capability

When something sparks interest in your data and requires a closer look, simply drill down into your data visually in real time. Click on any data object to drill down a level deeper into your data.
For example in a real-time wind park, click on a wind turbine to go to individual components and at last up to the single sensor, including past performance data.

Predictive Maintenance and Deep Learning

Data stored within Immersive DataTM is processed off- or online by a layer of artificial intelligence., so any irregularities are found and flagged, before they become critical. This machine learning layer can become mission-critical for engineering operations, for example in the energy sector.

Superior Data Quality and Validation

Say good-bye to distributed data warehousing in several places with no common access and no common validation, severely limiting the usability of your data.
Say Hello to centralized secure data-cloud or on-premise storage, including validation, compression and unified access to real-time as well as relevant legacy data.
Immersive DataTM validation generates a precise view of your organization’s existing data quality and may become an important tool for data entry optimization.

This unique combination empowers customers to:


The human eyes and brain are wired in a way to perceive patterns and irregularities within visual structures at an enormous speed, in particular when paired with one of our most primordial senses: spatial viewing. Consequently, regardless of the need for additional hardware, we have decided to visualize data primarily in Virtual and Augmented Reality.


Hashplay introduces the “Enterprise Data-Word”, or: a “Dash-space” for BI, OI, and IOT, so to speak, a 3-dimensional space that integrates all sorts of data-sources within an enterprise and presents this data in an immediately and intuitively perceptible way.


Our unique data-drill feature and an exclusive action layer allow users to not only dig deeper into their data but also to take immediate action within the VR space.

The ImmersiveDataTM turns large and streaming data sets into meaningful visuals within an intelligent business logic.


Immersive data® is designed for managers, not system administrators or engineers..(no offense) We empower decision makers to make more informed decisions based on data insights when they need them. With a few clicks, assemble a meaningful view of your data that can be viewed in virtual or augmented reality, making it easy to see patterns and act accordingly.

With Immersive data® gaining insights on data becomes this simple:

  • Add the sources of your data, including databases, files and real-time streaming data.
  • Connect the data you want to know more about to data objects for visualization and store that ‘data-world’
  • View the data world in your VR or AR device
  • Interactively act on data. An optional feedback loop can, for example, do emergency stops, control machines or establish a VOIP call.
  • Share the data-world with people in your organization that need to see them- complete with access control and rights management.


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